Grain-free pet food is one of the fastest growing areas of the pet food industry. Even major commercial brands such as Purina and Science Diet now have grain-free pet food options for cats and dogs. Due to clever marketing, “grain-free” has become synonymous with premium quality and the assumption is that it is a more biologically-appropriate food for both cats and dogs.
However, it’s important to note that “grain-free pet food” does not mean “zero” carb, or even “low” carb, which is a very important distinction. Carbohydrates are an essential part of the manufacturing process of dry pet food, or kibble. Just like with baking; you have to have a flour source or binder to create kibble; whether it’s wheat, corn, potatoes, peas, etc. It is the nature of kibble and can’t be avoided.
“Grain-free” kibble only means that the carbohydrate binder of choice is something other than grain, such as potatoes, lentils, or peas. Grain-free foods can be equally high in carbohydrates when compared to their grain-based counterparts. For cats, potatoes and peas are just as inappropriate as corn, wheat, or soy.
A cat’s natural diet of rodents, rabbits, insects and birds, is about 2% carbohydrate. Dry cat food is generally 25-35% carbohydrate. Carbohydrates in such excessive percentages contributes to both obesity and diabetes, and therefore no kibble is a biologically appropriate food option for cats.
As a frame of reference, let’s take a look at how many carbs are in some of our most popular foods as well as other foods on the market:
Percentage of Carbohydrates | Sample of Brands
Cat Dry Food (Kibble)
- Orijen dry food: 17%
- Earthborn dry food: 18.5%
- Acana Dry food: 27%
- Taste of the Wild: 27%- 39%
- Blue Buffalo Wilderness: 25-27%
- Science Diet w/d: 30%
- Science Diet t/d: 34.4%
- Hill’s Ideal Balance: 35.3%
Dog Dry Food (Kibble)
- Orijen: 29%
- Earthborn: 29.5%
- Petkind: 29.5%
- Fromm Grain-free: 35%
- Blue Buffalo Wilderness: 30-35%
- Taste of the Wild: 37%-46%
- Kirkland: 45%
- Science Diet w/d: 40.2%
- Science Diet t/d: 51.7%
Carbohydrates are not typically listed on pet food labels, but there is a simple calculation to figure out how many carbs are in your animal’s food. Simply add all of the percentages listed, including protein, fat, fiber, moisture and ash, and subtract the total from 100. Here are a few examples:
EXAMPLE 1: Earthborn Cat Primitive
- Crude protein – min 44%
- Crude fat – min 20%
- Crude fiber – min 3%
- Moisture – max 10%
- Ash – max 4.5%
TOTAL: 81.5%
100% – 81.5% = 18.5% CARBS!!!!
If you are trying to figure out how many carbs are in canned or raw food you must first convert the percentages into dry matter.
EXAMPLE 2: Earthborn Cat can Chicken Catcciatori
- Crude protein – min 10%
- Crude fat – min 2%
- Crude fiber – min 1.5%
- Ash – max 3%
- Moisture – max 82%
Total: 98.5%
Dry matter conversion: Subtract the moisture percentage from 100 percent: 100%-82% moisture = 18% dry matter
100% – 98.5% = 1.5% / 18% = 8.3% carbs
EXAMPLE 3: Small Batch Raw Cat food:
- Crude Protein (min): 15.9%
- Crude Fat (min): 8.9%
- Crude Fiber (max): 0.3%
- Ash (max): 2.9%
- Moisture (max): 71.8%
Total: 99.8%
Dry matter conversion: Subtract the moisture percentage from 100 percent: 100%-71.8% moisture = 28.2% dry matter
100% – 99.8% = 0.2% / 28.2% = 0.71% carbs
In summary, we feel that for a majority of dogs and all cats, protein should be the main source of dietary nutrition and calories. Incorporating less processed and lower carb food options is always encouraged, and there are a wide variety of ways to accomplish this. Feeding canned, raw, freeze-dried, and air-dried meat options are easy to incorporate, highly digestible, and very palatable – even for the pickiest of eaters.
Stop by the store to talk with us about your animal’s diet and history and we’ll help you develop a customized feeding plan to meet your needs.
Flimflam Food: The Truth About Grain-Free Pet Food
Grain-free pet food is one of the fastest growing areas of the pet food industry. Even major commercial brands such as Purina and Science Diet now have grain-free pet food options for cats and dogs. Due to clever marketing, “grain-free” has become synonymous with premium quality and the assumption is that it is a more biologically-appropriate food for both cats and dogs.
However, it’s important to note that “grain-free pet food” does not mean “zero” carb, or even “low” carb, which is a very important distinction. Carbohydrates are an essential part of the manufacturing process of dry pet food, or kibble. Just like with baking; you have to have a flour source or binder to create kibble; whether it’s wheat, corn, potatoes, peas, etc. It is the nature of kibble and can’t be avoided.
“Grain-free” kibble only means that the carbohydrate binder of choice is something other than grain, such as potatoes, lentils, or peas. Grain-free foods can be equally high in carbohydrates when compared to their grain-based counterparts. For cats, potatoes and peas are just as inappropriate as corn, wheat, or soy.
A cat’s natural diet of rodents, rabbits, insects and birds, is about 2% carbohydrate. Dry cat food is generally 25-35% carbohydrate. Carbohydrates in such excessive percentages contributes to both obesity and diabetes, and therefore no kibble is a biologically appropriate food option for cats.
As a frame of reference, let’s take a look at how many carbs are in some of our most popular foods as well as other foods on the market:
Percentage of Carbohydrates | Sample of Brands
Cat Dry Food (Kibble)
Dog Dry Food (Kibble)
Carbohydrates are not typically listed on pet food labels, but there is a simple calculation to figure out how many carbs are in your animal’s food. Simply add all of the percentages listed, including protein, fat, fiber, moisture and ash, and subtract the total from 100. Here are a few examples:
EXAMPLE 1: Earthborn Cat Primitive
TOTAL: 81.5%
100% – 81.5% = 18.5% CARBS!!!!
If you are trying to figure out how many carbs are in canned or raw food you must first convert the percentages into dry matter.
EXAMPLE 2: Earthborn Cat can Chicken Catcciatori
Total: 98.5%
Dry matter conversion: Subtract the moisture percentage from 100 percent: 100%-82% moisture = 18% dry matter
100% – 98.5% = 1.5% / 18% = 8.3% carbs
EXAMPLE 3: Small Batch Raw Cat food:
Total: 99.8%
Dry matter conversion: Subtract the moisture percentage from 100 percent: 100%-71.8% moisture = 28.2% dry matter
100% – 99.8% = 0.2% / 28.2% = 0.71% carbs
In summary, we feel that for a majority of dogs and all cats, protein should be the main source of dietary nutrition and calories. Incorporating less processed and lower carb food options is always encouraged, and there are a wide variety of ways to accomplish this. Feeding canned, raw, freeze-dried, and air-dried meat options are easy to incorporate, highly digestible, and very palatable – even for the pickiest of eaters.
Stop by the store to talk with us about your animal’s diet and history and we’ll help you develop a customized feeding plan to meet your needs.
Our Favorite Eco-friendly Pet Products
As part of our ongoing efforts toward greater sustainability, we’re always searching for the best environmentally-friendly pet products. After rigorous product testing (thanks Loki!) and careful consideration, we’re super excited to be expanding our selection of eco-friendly products, including toys made from natural and renewable materials, durable bowls that can be composted, and collars made from recycled water bottles. Read more about some of our favorite brands or stop by the store to check them out for yourself. We’re sure that your pet (and the planet) will thank you.
Throughout August, you can also save 10% off Planet Dog, EarthDog, Aussie Naturals, Lupine and CycleDog!
Toys
Collars
Bowls
Poo Bags
Indoor vs. Outdoor Cats: Benefits and Risks
Keeping cats indoors has become our cultural norm only in the last 20 years, and as a result of this, cats are living longer. However, it is not always the easiest decision, nor the right decision for every cat. The question that has always been in the back of my mind regarding outdoor cats is, “Does a longer life mean a fuller life?” I think the answer to that question likely depends on the cat and the living circumstances.
Benefits of the Indoors:
Benefits of the Outdoors:
Keeping cats indoors is by far the most common sentiment regarding the responsibilities of cat guardianship. Life expectancies have greatly increased because of the reduced risks of traffic accidents, fighting, injury, and infection. A major consideration for keeping cats indoors is safety.
Attitudes about “outdoor vs. indoor” cats is influenced by our culture, both macro and micro. For instance our “national” attitude towards cats is to keep them indoors, whereas our “neighborhood” culture may be to allow them outdoors.
Confining a cat to the indoors can guarantee their safety, but it also restricts their natural instincts to hunt, mark their territory, and explore. As a result of this confinement we see more behavioral problems with indoor cats than with outdoor cats.
It is my personal opinion that not all cats are well suited for indoor life. Those cats that are not well suited for the indoors will find other undesirable ways to express their biological needs, such as aggression towards others, spraying, scratching, and inappropriate urination/defecation.
We all know that an indoor cat will likely have a longer life, but I don’t believe this necessarily means a fuller life. We tend to project our own desires on to our animals, and I am no different. I look at my cats and when I think about that choice they would make for themselves, I feel that they would take the risk because I can’t imagine living my life solely indoors. I crave the outdoors and it’s an essential part of living a balanced life.
So here’s how I will break it down: For those who choose to keep their cats indoors I will provide a list of ways to keep your cats well balanced and happy. And for those who choose to let their cats outdoors I will provide a list of ways to keep your cats safe.
Keeping Indoor Cats HAPPY!
Keeping Outdoor Cats SAFE!
In summary, I think it’s important to understand the needs of your cat on an individual level and to provide for those needs accordingly. Not every situation is black and white. Use your own best judgement and make the decision that’s right for your cat.
Our Journey Toward Greater Sustainability (Part 1) – Making a Pawsitive Impact
We’re excited to announce that we’ve started working with Partners for a Clean Environment (PACE) to conduct a sustainability audit and provide recommendations to help us measure and improve our use of energy and water resources while reducing our overall waste stream. Like all PACE Partner businesses, at The Happy Beast, we’re committed to supporting a strong local economy, implementing environmentally sustainable practices, and demonstrating leadership in our community. We’re extremely proud to have already achieved our water usage certification, but we’re still working toward our energy reduction and waste diversion goals. We’re including a list of the steps we’re taking below, but please let us know if you have any other ideas or suggestions. We want to share these goals and achievements with our customers at every step and we always welcome your feedback.
If you’d like to to learn more about what sustainability steps you can take for your business or home (and what rebates may be available) please contact PACE or Eco-Cycle for more information.
The Happy Beast: Steps to PACE Certification
(Audit conducted on May 15, 2015)
Pet Food Safe Handling Tips
Amidst the FDA’s testing assignment of raw pet foods, we’ve heard more questions from customers lately who are concerned about pathogens and pet food safe handling tips. Pathogens can show up in all types of food, but by using safe-handling practices when preparing, serving, and storing your animal’s food, you can minimize risk and keep everyone safe!
Note: Your dog may lick his bowl clean. He may even be an expert at cleaning your dishes! Do NOT mistake your dog’s tongue for an appropriate cleaning product! Also, resist the urge to let your dog lick your face and remember to wash your hands after he licks your fingers.
Use hot, soapy water to clean food preparation surfaces like countertops and cutting boards. Follow up with a cleaning product that contains bleach, or make your own diluted bleach solution. Clean utensils and bowls with hot, soapy water too or run them through a dishwasher. You can also use a similar diluted bleach solution to clean utensils and bowls; we typically do this once a week. Let everything air-dry to reduce contamination.After handling pet food, always remember to wash your hands with warm, soapy water for at least thirty seconds. Singing “Happy Birthday” to yourself while you wash is an easy way to make sure you’re being thorough.
Easier said than done, we know, but by trying to limit your cat’s exposure to the counter, you can reduce the chances of spreading bacteria from your kitty’s paws to your food preparation surface. Although it may sound like an impossible task, here are some tips for discouraging your cats from jumping on the counter:
Feeding your pet from a stainless steel bowl is great since stainless steel is much less likely to trap bacteria than plastic or ceramic and is easier to wash. We always keep a great selection at the store for both dogs and cats.
FDA Testing Safety of Raw Pet Food: What You Need to Know
At The Happy Beast, our focus is on incorporating as much fresh food into your animals’ diets as possible. For our own households, that means feeding primarily raw food. For our customers, it can mean feeding solely raw, dehydrated, or freeze-dried food or combining one of these fresher forms of food with some type of kibble (aka dry food).
Earlier this month (June 2015) the Food & Drug Administration (FDA) began an assignment of collecting and testing samples of raw pet foods for salmonella and listeria. The motivation for this assessment, according to the FDA’s website, is based on this statement: “FDA does not believe raw meat foods for animals are consistent with the goal of protecting the public from significant health risks, particularly when such products are brought into the home and/or used to feed domestic pets; however, we understand that some people prefer to feed these types of diets to their pets.” You can read all the full article here: http://www.fda.gov/AnimalVeterinary/Products/AnimalFoodFeeds/Contaminants/ucm449501.htm
This is not the first time the safety of raw pet food has been put under a magnifying glass, and surely these types of investigations will continue as the market for minimally-processed pet food expands. As raw pet food feeders ourselves, we actually think these types of assessments are good for the industry. However, rather than focusing on the “fear factor,” we think it’s important to highlight the relevant risk, especially when compared to the human foods that we eat every day.
The incidences of recalls due to pathogens are no more common in pet foods than in foods intended for humans. In the last year, two dog kibbles and three raw dog food products were recalled for salmonella or listeria contamination. In the same time period in the human food world, there have been at least forty recalls on multiple products for salmonella and at least thirty-five for listeria. Recalled products included nuts, peanut butter, potato salad, ice creams, cheeses, dried oregano, even caramel apples. The fact is, pathogens can appear in lots of food products; not just raw food for pets. The FDA publishes a complete list of recalled products for humans and animals, which you can find on their website: http://www.fda.gov/Safety/Recalls/ArchiveRecalls/2015/default.htm
Here’s the good news: The companies that make raw, dehydrated, and freeze-dried foods for animals intend their products to be fed uncooked. They are committed to quality control, batch testing, and safe handling. Learn more about the safety procedures used by the brands found in our store by visiting their individual websites. Just click on the individual food manufacturer logos under the “Brands We Carry” section on our “Products” page.
You can also stop by the store or read our blog post on “Pet Food Safe Handling Tips” for more information on safely feeding your animal any type of pet food (raw, freeze-dried, canned, kibble, etc.)